The Because Way
Together we find the right products for you. Simple.


Get your trial
The Because fit quiz was developed and honed by helping tens of thousands of members find the
products that work for them.
The options in your trial pack are precision-selected based on the specifics of your
needs.
The trial is free - we just ask that you cover a small shipping fee. (Any future orders will always
have free shipping.)


Decide what works
Once your samples arrive, try them out in the comfort of your home. There were a few options in your trial kit - which ones did you like? Consult our trained product specialists and we’ll make sure you get set up.


Customize your membership
Because is always flexible, customizable, and convenient.
Once you find that perfect item, full orders will begin with free shipping!
You’re in control of the schedule. We make sure you get exactly what you need, when you need it —
with free shipping every time.



Great quality and price
Products crafted with quality materials, manufactured with feedback from tens of thousands of older adults.

Make your life easier
Our discreetly packaged products are delivered straight to your doorstep. Tailored to your needs.

Here to help
Our trained product specialists are here to help you find the best products for the weeks, months, and years ahead.
Want to learn more? Watch our short video
find what you need
Developed for you.
75% of the health & wellness products do not work well for older adults.
Our product specialists are here for you.